Maximizing Your Chances Of Being Crowd funded Using The Power Of Social Media
A lot of people these days don’t realize that social media is key to successful crowd funding. They do not recognize the inherent power behind social media can be for your crowdfunding campaign. You will find some very good information on how to begin your social marketing crowdfunding campaign.
In order to achieve the best possible results, create links to tie everything together. Put links on your blog that allow readers to easily follow you on Facebook, Twitter and YouTube. List your blog and your Facebook page on Twitter. Linking all of your social media profiles together maximizes your revenue-generating potential by converting new customers.
Make sure your blog and keep it up-to-date with useful information. Post any sales or promotions that you have to say on your blog. – don’t forget to add them to your site too.
Decide if you want a relationship with the backers. Keep your advertising simple when you want to boost funding through social media marketing. Try to communicate with your backers and followers in a natural way when interacting on social media, just introduce yourself and your products to start. Your backers will be able to lead you once this happens.
Social Media For Crowdfunding
You can use Yahoo answers as a way to mention the benefits of your project/products and services. Yahoo takes questions from its users and posts them to be answered by other users. Search for questions that are relevant to your niche, and answer those questions to establish some credibility. Where possible, include links to your site or blog for additional information. By consistently providing informative answers that help users, you will quickly earn the reputation of an expert.
Tie all of the links you have in your social media pages together with links to your main campaign. Add links to social media sites on your blog, find your videos on YouTube, and like you on Facebook. Linking your social media profiles together maximizes your funding-generating potential by converting new followers into backers.
If you choose to market yourself or your crowd-sourced project via a social media network, make sure that your ads are placed in areas that will be widely noticed. If your ad’s location is bad, this could result in a loss of funders for you.
Put a Facebook “like” button somewhere on the top right corner of your project website. This can let people “like” you on Facebook. Having this directly on your blog will let people like your page without having to leave your site. This simplifies the process and gives more people exposure on Facebook which can lead to a greater amount of visitors and backers to your site.
Utilize social media to drive traffic to your brick-and-mortar locations (if you do have a physical office). Tell your potential backers about your current early-bird specials, or new services. Make coupons that followers can print out, and set up special offers just for your Facebook friends. There must be a benefit that comes with liking you through Facebook.
Frequently update your social networking website. Many people are used to constant updates on their social network sites, and if you aren’t offering this to the backers, you can hurt your reputation online and lose funding or followers. Aim for updating your content several times a week at least.
Establish the best rate for you to update your social media pages. Your backers will be looking for frequent updates on any new campaign, right after you launch it. If you find yourself struggling to find new content to post, you may want to think about decreasing how often you update your project status.
You should always answer each and every comment posted to your Facebook page. This also includes any negative comments. When people think you care about what they say, they will trust you and your products. Respond promptly, as well.
Use your social media marketing to create crowdfunding campaign pages that are user-friendly. As an additional presence to your unique online presence, make a Facebook crowdfunding campaign page to which users can navigate from each post you make.People that use Facebook often play around on the site and may run into your rewards selection, which means they might see your rewards selection without even visiting your main website. This allows you to communicate with the potential consumers without the need to ever leave Facebook and visit your main website.
Ask you clients to participate in a survey that reveals how they use social networking. If you find out your customers are spending over an hour each day on a social media site, you really should create a branded page dedicated to the project. If your audience isn’t really interested in social media sites, you may want to turn your attention to another form of marketing.
Allow consumers to easily subscribe to your social networks. Most people visit social media websites daily, so giving them quick access via Facebook, Linkedin or Twitter is a great way to make sure they have instant access when you put up a new post.
Use social media for market research when launching new project or looking for feedback on existing products or services. Most of your clientele are likely to relish the chance to give you a piece of their mind, both positive and negative. Your followers will tell you what they want out of your project and how you can improve them, all at no cost to you.
Facebook makes it fairly simple for followers to share your content. If someone comments on one of your posts, all their friends will see a mention of this in their feed.
A good social media marketing technique to promote your crowdfunding project is to conduct a video interview with an influential figure or an expert in your niche and upload the video to YouTube. In addition to providing interesting content, the constant association with leaders will make you look like an authority in your field. Increase authenticity can dramatically improve funding chances.
Set up an automatic tweet for every post you make to your blog updates. You can even post links to updates from other quality website as part of your update campaign. The people who follow you will appreciate your efforts to bring them content they enjoy, and the quality content provided will be enjoyed by your backers.
Do stuff, making up some contests on Facebook. Your customers will be excited to have the chance to win your product for free! Contests can get people excited to visit your site, while still learning about your project. Contests are also good ways to get the word out about a new crowdfunding initiative.
Be patient when using social media sites to promote your crowdsourced project. People should be able to place trust you before they invest in your project. Take it slow and create a plan on how to utilize all of the social channels. In no time you will have a growing list of backers.
Look into what other crowdsourced businesses are doing on Facebook and see what you like about how they promote their project and use that towards creating your page. Find out what apps they’ve created, promotions they’re running, and what other kinds of content they’re using. Ensure your project page is branded to match your website and other social media accounts, and that it contains content your customers will want to find.
There are many resources on the net that can help you.
You should have regular, frequent updates to your business blog. Develop a schedule so readers will know when to expect new posts. When you update frequently, people will make a habit of checking your site for new information. Set a reminder so you will know it’s time for a new blog entry.
When it comes to social media, Short posts work best, to-the-point messages are generally the most effective. Readers have a better chance of remembering and sharing short pieces of information than long pieces, allowing them to spread the word to other users. Using too many images can also reduce the text that might be otherwise needed.
Visit blogs in your niche or market regularly and post often. Social media is all about being social and engaging. A simple way to become more popular is by starting dialogues with others whose blogs are in the same niche as yours. This will help you to meet more people and expand your network.
Make it simple for readers to opt-in to receive information from you via e-mail. Used in tandem with social media marketing, the relatively age-old method of email marketing can be quite effective.
By using some of the advice in social media marketing to promote your crowdfunding project we have given to you in this article, you’ll be in the position to create a marketing campaign that keeps you ahead of your competitors. Understand that it isn’t enough to learn these things and use them over and over again. Instead, you should understand that social media is constantly evolving and so should you.
Try to learn from your past marketing experiences. Use these failure and success stories to better your current campaign and boost your future profits. This will help you figure out how to go about your crowdsourced/crowdfunded project successfully.